During a critical Black Friday sale, a small eCommerce store experienced server downtime, losing thousands of Rands in potential revenue. After switching to a hosting provider with a 99.9% uptime guarantee, they haven’t faced a similar issue—and their sales numbers reflect the change.

Uptime guarantee is a hosting feature that ensures your website remains accessible to users as much as possible. Here’s why it’s vital:

  1. User Experience: Visitors expect your website to be available 24/7. Frequent downtime frustrates users and often leads them to competitors.
  2. SEO Impact: Search engines like Google penalize websites with poor uptime records, lowering their search rankings.
  3. Business Continuity: For online stores or service providers, downtime directly translates to lost revenue and missed opportunities.
  4. Reliability and Trust: Customers associate a reliable website with a reliable business. A site that’s often unavailable can tarnish your reputation.

When choosing a hosting provider, ensure they back their uptime guarantee with robust monitoring systems and compensation policies in case of downtime.

Don’t leave your website’s availability to chance.

Let TIA Digital provide hosting solutions that ensure your site stays online when it matters most. Contact us today!